Wednesday, July 31, 2019

Xyzw

We have traversed a patched have dared. We are continuing on apathetically fewer have the courage to follow. Huntresses a path they've fewer can dreamt pursue-Yet hummus, because we holdouts the alms eyeteeth nation's dairy farmers by our side we cannot fail! Let us therefore resolve that however fulfilling our first twenty five years have been, in the next twenty five years we will transform the lives of millions more, opening theme door to an India that's the land four dreams.DRP. Preshrinking Chairman,Guajarati-operative Maltreating Federation Across India,overrunning, millions wake up to the taste of Maul, the flagship brand name for a variety adulterously marketed bathe Gujarat Co-operative Maltreating Federation (GAMMA). One could start the daybed boiling (as Is the traditional Indian practice) one of the different varieties of liquid milk supplied In pouches and making one's morning tea resource.If one preferred use creamer, one could reach for the Malay creamer the shelf. For the breakfast, butter the toasts with Maul regular butter or, if you are calorie conscious, with Maul Elite butter. Drink a cup of Maul chocolate milk. Make sandwiches with one of the different varieties of Maul chessman take them the office; add Maul ghee (clarified butter) to one's dishes for lunch; cook your lunch with a currycombing Maul panderer cottage cheese and have a sweet dish made from Maul gulag jamming.If it is a hot day,have an Maul ice cream; and when you return home after the office; relax with tea or coffee, whitened with Malay creamer or Maul milk. If you are a pizza fan, bake a pizza and top it with Maul mozzarella cheese, and functionality for the Dewitt a glass of warm Maul milk. In India, Maul wasn't merely of the most well known brands, headway of Coca Cola or Pepsi, and even ahead of age old brandish as Dale, Lifebuoy and Lug, but a life style range of products, consumed In commemorators by a large number of Indians of different incommoded social strata.GAMM A was the sole marketing agency the products produced bathe different milk cooperative member societies of the State of Gujarat (see Exhibit 1 for a brief note on Gujarat and Exhibits for a map of India congratulates) and for those of other States marketing's products under the Maul brand name. There was no doubt that from the time of its inception in 1973, GAMMA was a great success story, as indeed was the co-operative movement in the milk sector initiated and carried to great heights by the â€Å"milkman of India†, DRP. Verges Current.But as on the year 2000, GAMMA was faced with a question of whether it should stick to Its core businesses dairy products, or diversify Into other products, In particular Into processed foods such as Jams, sauces and fruit Juices. Historical Background of GAMMA In the asses,in the district of Karri in the State figurate, India, a unique experiment hat time, In Proofreader. S. Incriminatory the purpose ofclassroomdiscussion. Copyrighted bathe a uthor. Not be copied roused without authoritarianism's. Not be used outside â€Å"MA. The author wishes outscores his gratitude to DRP.V. Current, Chairman, GAMMA, Mr.. B. M. Was, Managing Director, GAMMA and the other acquisitiveness's for providing access and data needed perpetrate case. The author also wishes thank the Research and Publicationscommittee, â€Å"MA for providing support for heartrendingly version fifths case. Gujarat, milk was procured from farmers by private milk contractors and y a private company, Polygon's Dairy in And, the headquarters of the district. The company had a virtual stranglehold on the farmers, deciding the prices both of the procured as well as the sold milk.Polygon's Dairy chilled the milk and supplied it to the city of Bombay. It also extracted dairy products such as cheese and butter. In 1946, under inspiration from a leading freedom fighter, Mr.. Bilharzias Patella (who belonged to Gujarat and who later became the Home Minister of the Centra l Government), Mr.. Tribunals Patella, a local farmer, freedom fighter and social worker, organized the farmers into co-operatives. These co-operatives would procure milk from the farmers, process the milk and sell it in Gujarat and in Bombay. In 1949, purely by chance, a dairy engineer, named DRP.Verges Current, who had Just completed his studies in dairy engineering in the U. S. A. , came to India and was posted by the Government of India to a Job at the Dairy Research Institute at And. A chance meeting between DRP. Current and Mr.. Tribunals Patella changed DRP. Currents life and the course of Indian's dairy industry. Though the purpose of this meeting was to simply to elicit some technical help from DRP. Current on commissioning some of the equipment Just purchased by his co-operative, especially the chilling and bespattering equipment, the two men instantly struck a rapport.After the commissioning problem was solved, DRP. Currents involvement with the Karri District Co-operativ e Milk Producers' Union Limited (that was the name of the co- operative registered) grew proverbially and it soon extended to the larger sociological issues involved in organizing the farmers into co-operatives and running these cooperatives effectively. He observed the exploitation of farmers by the private milk annotators and Polygon's Dairy and understood how co-operatives could transform the lives of the members.At first, the main activity was collection and processing of the milk brought everyday by the member farmers to the local office of the co- operative. It was soon realized that it was not enough to merely act as the collection and selling agents for the farmers. A variety of support services were required to enable the farmers to continue selling their milk of adequate quality and to avoid disasters such as death of their cattle (for a family owning Just one or two cattle and pending on its milk for their income, death of cattle could indeed be a disaster).The farmers we re progressively given new services such as veterinary care for their cattle, supply of cattle feed of good quality, education on better feeding of cattle and facilities for artificial insemination of their cattle 2 . All these were strictly on payment basis: none of the services were free. This experiment of organizing farmers into co-operatives was one of the most successful experienced prosperity on a scale they could not have dreamt often years earlier, since with good prices paid for their milk, raising mulch cattle could becomes good planetary source of revenue to many households.The co-operatives were expanded to cover more and more areas of Gujarat and in each area, a network of local village level co-operatives and district level co-operatives were formed on a pattern similar to that at And (the so called And pattern). Karri District Cooperative Milk Producers' Union became better known by the brand name of the products marketed by it (Maul) than by the name of the co-opera tive itself. Maul meant priceless in Sanskrit. It was also a word that was easy to pronounce, easy to remember and that carried a wholly positive connotation. This became the flagship brand for all the dairy products made by this Union.In 1954, Karri District Co-operative Milk Producers' Union built a plant to convert surplus milk produced in the cold seasons into milk powder and butter 3 . In 1958, a plant to manufacture cheese and one to produce baby food were added. Subsequent years saw the addition of more plants to produce different products. In 1973, the milk societies/district level unions decided to set up a marketing agency to market their products. This agency was the GAMMA. It was registered as a co-operative society on 9 July 1973 4 It had, as its members (ordinary share holders), the district level milk unions.No individual could become a shareholder in GAMMA. Starting from a daily procurement of 250 liters per day in 1946, GAMMA had become a milk giant with the milk pr ocurement at about 4 million liters per day by 1999 with 12 dairy plants all over the State of Gujarat. The Structure of the And Pattern The most important feature of the milk co-operative system of Gujarat that evolved was that they were run not by a separate bureaucracy with its own vested interests, but by the member-farmers themselves, with all the major decisions being taken by he latter alone.Any farmer could become a member by committing to supply a certain quantity of milk for a certain number of days in a year and would continue to be a member only if he kept up this commitment. Each day, the farmers (or, actually, in most cases, their wives and daughters) would bring their milk to the village collection centers where the milk would be checked for the quantity in full view of all, and the quality (the fat content) would be checked through a simple hydrometer, again in full view of all. The farmers would be paid in the evening for the milk applied by them in the morning, and in the morning for the evening milk.This presentiments in cash was a great attraction to the farmers who were usually cash starved. Thanks to the above mechanism, there were no disputes regarding quantity or quality of the milk supplied by each farmer. The co-operative system formed under the so-called And pattern had a three-tiered structure (Exhibit 3). At the base was the village level dairy co-operative society. This was composed of the milk producers, mostly residents of the same area, who had Joined the co-operative society. A typical membership figure would be about 200. A managing committee, of Chairperson.Care was taken to ensure that these meetings were held, and seen to be held, in an open and transparent manner. The next level was at the district, and this co-operative (called unions) had, as its members, the village dairy co-operative societies within the district, represented by the Chairpersons of the village level societies. For this co-operative, a Board footrests, consisting of 12 persons, was elected from among the members (I. E. , the Chairpersons of the village level co- operatives), with its own Chief Executive, called the Managing Director.The third bevel was at the State, where the cooperative (GAMMA in Gujarat) was formed with district level milk unions (and certain other milk unions from other states) as members. The State level organization was called the Federation. The Board of Directors of the Federation consisted of the Chairpersons of the district level cooperatives as the members, and in addition, the following ex officiousness: 1 . The Registrar of Co-operatives of the State concerned. 2. A representative from the National Dairy Development Board (ENDS), which was a body created by the Government of India to replicate the And pattern in the otherStates of India. 3. One nominated technical expert. 4. The Managing Director (CEO) of the State level federation. GAMMA was the State level federation for Gujarat. Broadly, the villag e level co-operatives did the procurement; the district level did the transportation and processing; and the Federation marketed the product. The Federation also handled strategic planning and investment. Each of the levels had a substantial amount of autonomy. For example, the village level societies decided entirely on their own, as to who should be admitted as a member, and what price the farmers should be paid for their milk.Thus the prices aid to farmers by different village societies in the State could be, and in fact were different. The district level unions purchased milk from the village level societies and decided what price tollhouse pay for the milk supplied by the village level societies. They, in turn, supplied milk to the State level Union, which decided what price it would pay the district unions. The price paid to all the district unions was the same. In this system, GAMMA planned what products it would sell and arrange to manufacture for each year and how much.Milk products were produced at different factories all over the State. These were owned by the district unions. There were, for example, six butter factories and seven milk powder factories in Gujarat. GAMMA did not heaviest own factories as such until recently, when it had set up a dairy at Changing near Mohammedan, the capital of Gujarat State. There was a committee, called the Programming Committee, which consisted of (I) Managing Director of GAMMA (it) Managing Directors of the Distinctions (iii) Their Head, Quality Control, GAMMA and (iv) Head, Finance, GAMMA.Discomfited finally decided the product mix for the coming year, based on the plans made by GAMMA, and translated the Lana into monthly allocations for each union for the milk to be supplied. As on April 2000, there were 10,800 village level co-operatives in Gujarat under the GAMMA umbrella with 2. 1 million milk producers. Out of districts in Gujarat, there were district level unions in 12 districts 5 A pattern similar to the And pattern had been built in other States in India also. This was done under a programmer launched by the Government offload, under the title â€Å"Operation Flood†.The operation was co-ordinate by National Dairy Development Board (ENDS), a body formed by the Government of India with this objective. DRP. Current was the Chairperson of the ENDS and the main moving force behind this programmer. As on April 2000, there were 22 State federations in India, with 170 district level unions, 72,774 village level societies and 9. 31 million milk producer members in the different States. Each of the State level federations marketed their own brands. Maul was the brand marketed by GAMMA. Vagina was the brand name marketed bathe federation in the State of Andorra Pradesh.Interestingly, the State level federations could market their own products under their own brands anywhere in India, thus competing against heir sister federations. Thus GAMMA could market its Maul brand butter in Andor ra Pradesh competing with Vagina butter. It was believed by the officials of the National Dairy Development Board that such competition was healthy and would curb monopolistic tendencies. Objectives and Business Philosophy of GAMMA The main stakeholder of GAMMA was the farmer member for whose welfare, the GAMMA executives felt, it existed.Thus in an interesting reply, the Managing director of GAMMA, Mr.. B. M. Vass, told the case writer: Unlike other organizations, our objective is not maximize our profit. After all, the rammers themselves are the owners of the Federation. We are restricted, by our bye- laws, to giving a maximum of 12 percent on the peptidase capital as the dividend. So we are more interested in giving the best price for the farmers for their milk than in making a large profit. Thus we look at the price given to our suppliers as not a cost but as an objective.GAMMA had, as its main objective, â€Å"carrying out activities for the economic development of agriculturi sts by efficiently organizing marketing of milk and dairy produce, veterinary medicines, vaccines and other animal health products, agricultural produce in raw and/or processed form and other allied produce† 6 . This was to be done through: ; Common branding ; Centralized marketing ; Centralized quality control ; Centralized purchases and ; Pooling of milk efficiently.GAMMA had declared, as its business philosophy, the following 7 ; To serve the interests of milk producers ; To provide quality products that offer the best value to consumers for money spent. The biggest strength of GAMMA was the trust it had created in the minds of its consumers regarding the quality of its products. GAMMA, and its brand Maul, explained Mr.. Vass, stood for guaranteed purity of whatever products it had such trust was hardtop come by, this could provide a central anchor for Gammas future business plans, said Mr.. Was.Organization Structure of GAMMA (See Exhibit 4) GAMMA was a lean organization, which their executives believed led to a cost advantage. At its headquarters in the town of And, three General Managers and two assistant General Managers assisted the Managing Director (or the Chief Executive). The three General Managers looked after the functions of Marketing, Human Resource Development (HARD) and Quality Assurance. The General Manager (Marketing) was in charge of the whole marketing operation of the dairy products, liquid milk and ice cream.This General Manager was assisted by one Assistant General Manager (Marketing, Dairy Products) 8 and Managers (Commercial), (Exports) and (Liquid Milk). The General Manager (HARD) also looked after edible oils, administration, legal matters and new opportunities. The whole country was divided into five zones, each headed by a Zonal Manager responsible for the sales of all the products under his zone. They reported to the Chief Executive (Managing Director), but functionally each ported also to the various Assistant General Man agers/General Managers at the headquarters. Ender the zonal managers were the branch managers. Generally there were three product managers in each branch reporting to the branch manger: one each for the edible oil, dairy products and ice cream. They were assisted by sales officers and field salesperson. There were 48 sales offices spread over the country (of which only two were in Gujarat). The entire country had been represented in this structure. GAMMA had one overseas office, at Dublin. GAMMA had links with the Institute of Rural Management, And (IRMA), a premier management institute set up to produce Mambas who would work in rural areas.GAMMA attracted a number of its managers from the IRMA graduates, as well as from other business schools in India, although not from its premier management schools. The salaries offered by GAMMA were decent, but nowhere near those offered bathe private sector, especially multi-national corporations. The gap between the salaries that could be offe red by organizations such as GAMMA and the salaries expected by graduates from business schools was increasing in recent years. GAMMA executives, in interviews with the case writer, did not see this as a major robber.They stated that GAMMA in any case had never relied on talent from top business schools, since the graduated form these schools would not fit with the culture and value systems in the company. The Managing Director, Mr.. B. M. Vass was of the view that GAMMA offered excellent prospects for growth and Job satisfaction, and it would not find it difficult to attract suitable talent 9 GAMMA had an extensive sales and distribution system and a cold chain network starting from the milk producer and ending at the eventual consumer. It had a dealer network of 3600 dealers and 400,000 retailers, one of the largest such outworks in India.A cold chain had been established that linked all these dealers could ensure chilling of milk; ; Quick transportation to the district Union faci lities where the milk could be further chilled and dispatched to the consumers or to the processing units for conversion into milk products; ; Chilled trucks which could transport the milk products such as butter and cheese in refrigerated condition from the factories; ; Local chilling of milk to ensure its quick distribution to the customers through a network of trucks in many cities so that most consumers could have their milk cachets by 6 A. M. F not earlier; ; Deep freezers and refrigeration equipment in the dealers' premises to keep the products cold and prevent their deterioration; and ; Facilities in super markets and even larger retail stores to keep the products fresh. GAMMA had excellent relationships with what could be called super markets in India (actually these were Just large departmental stores) which stocked their products, especially cheese, butter, milk powder, sweets and, in some cases, milk. Diversification Moves by GAMMA Even at the time of its formation, GAMMA had three major products in its portfolio: quid milk, butter and milk powder.Gradually, many new products were added to its range, largely milk derivatives. In milk alone, it sold full cream milk, semi toned milk, and fully toned milk, all with different names and in readily identifiable pouches. By reducing the fat, it could not only sell separately fat derivatives such as cream and butter (which were also products that yielded a higher margin), but also make the resultant milk available at cheaper prices, so that poorer people also could consume milk.It had undertaken a unique experiment in the asses to supply milk to places as ar away as Delhi and Calcutta through insulated rail tankers, and this was so successful that it had continued since then. In the asses, GAMMA introduced its cheddar cheese and in 1983, a cheese spread. In the same year, it entered also the sweet market (milk based) through the introduction of Maul Shrinking, a sweetish sour item produced by milk and curd (a form of yogurt). Malay, a dairy whitener was introduced and was priced below the prevailing brands and soon became the market leader.In asses, GAMMA introduced a whole lot of new products: a condensed milk called Maul Imitate; Maul Elite, a low fat, low cholesterol spread utter, and Maul ice cream. After 1996, it went on to introduce a still greater variety of products: pizza (mozzarella) cheese, cheese slice, cheese powder, Mali pander(a form of cottage cheese), gulag Cajun(a sweet primer to be processed by deep frying to make a sweet called gulag Cajun), buttermilk, a chocolate based broadleaved Intramural and chocolates. In 1996, GAMMA launched its Maul brand ice cream. Naiad's ice cream market was estimated to be around RSI. 8 billion in the year 2000. GAMMA launched its ice creams in fourteen flavors in the city of Iambi and the State of Gujarat. It was priced at about 30 percent less than the prevailing prices, and it also emphasized that it was fully vegetarian, I. E. , it did not contain any gelatin. This was an important attribute tomato consumers in Gujarat, which was a predominantly vegetarian state. In less than a year, Maul ice cream commanded a share of about 55 percent in Gujarat and 30 percent in Iambi 10 had reached 30 percent.In 1997, GAMMA also scored a major achievement when it managed to get some of the co-operatives in the other States of the country, trying to launch their own ice cream brands, to sell all their ice creams under the Maul brand name. This enabled Comfit leverage the capacity of more than 180 co-operatives in the country, with a milk procurement of more than 11 million liters per day, and located close to the markets 1 1 In addition, it also diversified into non-milk products. The most important of this diversification was into edible oils in 1988.At that time, the prices of edible oils were being manipulated by oil traders with the result that the prices were shooting up to unacceptable levels. Even though oil seed gro wers' co-operatives existed, most of them were run badly and losing money. Edible oils have always been a very sensitive abject in India,leading to even fall of governments. Hence the government persuaded ENDS to arrange for procurement of clean, unadulterated groundnut oil and sell it through its own outlets. Thus it was essentially a market intervention operation.Besides, this provided ENDS to reorganize the groundnut farmers' co- operatives as it had done with milk producing farmers four decades earlier. Gujarat was the right State for this experiment, since more than 60 percent of the country groundnut oil production was accounted for by Gujarat. GAMMA marketed this oil on behalf ENDS. GAMMA launched a new brand, named Dharma (literally meaning low), not wanting to carry over the Maul brand name which was deeply associated in the public mind with milk derivatives. Outsold its oil on a platform of absolute purity, a claim it could Justifiably make.Since much of the edible oil in India was (and continues to be) adulterated, purity could be a differentiating factor. It also coined a slogan, Dharma, Shut Dharma, meaning, literally, flow, pure flow. The launch was also supported by an advertising campaign with a catchy Jingle. Later, mustard and certain other oils were also marketed under the Dharma brand name. Even though the IL traders fought backbiter and often violently, and used their political connections to the full, Dharma was able toehold its own and became the leading brand of packaged edible oils.However, it must be said datelining in edible oils was found to be a far more difficult task as compared to dealing in milk, and the success achieved in organizing groundnut farmers into co-operatives was limited. In the late asses, GAMMA undertook distribution of fruit based products on behalf of ENDS. This was done under yet another brand name introduced by GAMMA: Sofas (literally meaning fruitful, having achieved). Under this name hereunder a mango rink s old under attracted (also in small mall. Sizes to be served in aircraft), tomato ketchup, and a mixed fruit Jam.In fact, the launches of all these products were completed during a single year, 1998-99. The success of these products was very limited as on the year 2000. By the year 2000, the range of products marketed GAMMA was truly wide: three varieties of milk, flavored milk, buttermilk, four varieties family powder, two varieties of butter, five varieties of cheese, two varieties of ghee clarified butter), chocolates, chocolate drink, sweets, ice cream, edible oils and fruit and vegetable based rodents. Exhibit 5 gives the product portfolio of GAMMA as on the year 2000. At the Iambi.Except in ice creams, chocolate and chocolate-based beverages, Maul brand was the market leader in each and every one of its products. Exhibit 5 also shows the market shares of the various products of GAMMA. Its main sources of competitive advantage were seen its executives as: (I) low costs due to th e elimination of middle men, a lean organization and relatively lower pay scales as compared to Macs (it) its scale and scope of operations and (iii)its strong brand name which stood for purity and laity. Out of the total procurement of 4. 6 million liters of milk per day by GAMMA, about 2. Million liters were sold as liquid milk and the rest as milk products. The milk consumption in India in 1999 at about 225 grams per day was still way below that in developed countries, and even less than in many developing countries. The variation in availability between rural and urban areas was strikingly high: 121 grams vs.. 400 grams per day. Thus there was a need and scope for increasing the consumption of milk in its liquid form, especially in rural areas, although for every rupee spent, the attrition value of milk was way below other high protein and fat items, both vegetarian and non-vegetarian.It was expected that by the year 2011-12, the milk production in India would reach 180. 76 mill ion tons, and the per capita consumption would be about 547 grams 12 . Exports were negligible: about RSI. 271 million in 1999-2000 13 Out of Gammas total income of RSI. 18 billion, approximately RSI. 2. 75 billion was accounted for by sale of liquid milk; about RSI. 3 billion by the sale of edible oils; RSI. 4 billion by butter; about RSI. 2. 4 billion by ice creams; and the rest by the other products. The exact breakup of these products was not available.The share of processed fruits and vegetable items was still quite small. The growth rates of Gammas sales in differentiates were quite different. The following table gives the approximate growth rates in these segments: Table 1 Growth rates in Gamma's Businesses (Percent) 1996-97 1997-98 1998-99 Liquid milk procurement 24. 6 3. 8 3. 6 Liquid milk N. A. 14 10 Butter 27 8 13 Cheese N. A. 37 39 Ghee 41 31 N. A. Milk powder 0 0 18 Ice cream N. A. 100 100 Edible oils 13 20 18 (N. A. Stands for â€Å"not applicable†). Source: GAM MA Annual reports.The profit margin in milk was generally low, due to the need to keep down the price of this essential commodity, which was also consumed by the poor and the lower of milk consumption, especially by the poorer people, and hence to achieve its objective, GAMMA endeavored to keep the price of liquid milk as low as it could. Edibles were also low margin items, their sales prices being controlled rigidly by the government and input prices being essentially set by the oil traders. In the words of Mr.. Current, they were in this business due to larger societal considerations than for the sake of profits.Competition in Different Products The nature of competition varied among the different products. In the case of liquid milk, competition was from private dairies and contractors. There was also competition from newly emerging private dairies that had started supplying milk to the consumers as well as sweet makers. There was intense competition for the supply of milk, which was sought after, especially in the festival seasons, by the sweet makers who derived large profits from the sale of their sweets. Consumers were generally not very particular about the brand of liquid milk, so that the sales pended to a large extent on dealer push.However, there was scope to establish differentiation through appraising the customers of the quality not only of the initial milk itself, but also the quality of the supply chain, which ensured the stability of milk. For butter and cheese, new entrants were making their mark. Britannic, a firm engaged in manufacture and sale of biscuits, had entered into foods business, and more particularly in milk and milk related products such as butter. Britannic had introduced new forms of cheese such as cheddar cheese slices, and supported its rodents with extensive advertising campaigns.It was believed that advertisements played a powerful roller the demand for particular brands of butter and cheese. The sweet market was highly f ragmented, heterogeneous small time local operators producing their own brands and unbranded forms of sweets. The sales of sweets soared in the festival seasons, drawing milk supply by offering higher prices. Other food companies such as Hindustan Lever Ltd. (HALL), a subsidiary of Milliners, and Nestle had also entered into the business of ready made or near ready sweets (such s gulag Cajun, which Just needed tube deep fried to get it ready).Branded ready or near ready sweets were advertised and heavily promoted through campaigns such as through mail orders to housewives. The ice creams market was an emerging marketing India, witnessing the entry of numerous players. The national scene was dominated bandstand Lever with its Quality and Walls brands, accounting for about 45 percent of the market. GAMMA was the other national player, with about 30 percent of the market. There were, in addition, very powerful regional players such as Vidalia Ice Creams in the WesternIndia who commande d substantial (in excess of 30 percent) of the regional market shares. Ice creams were largely promoted through local promotions, hoardings (billboards) and advertisements. About ice creams, Mr.. Vass said in an interview with the case writer: In ice creams, positioning and promotions are not the only things. Indian ice cream market is likely to expand very rapidly. The Indian consumerism changing. They will not Just stick to milk. Ice creams will no longer be made at home. A large number of consumers with disposable incomes will seek value added products, including ice

Tuesday, July 30, 2019

Explain Erich Fromm’s twofold meaning of human freedom Essay

Erich Fromm is a German psychologist explored human freedom. He wrote about the two folds of human freedom, which are, the freedom â€Å"from† traditional authorities such as the state and (2) the freedom â€Å"for† actualizing one’s individual destiny. In his work about the Freedom in History, Fromm argues that the people came to understand the real meaning of freedom in the 20th century. They thus fight to defend it. This is because it brings a lot of joy to the people, therefore prompting them to devise ways of maintaining it. Through his work, he tries to explain the main cause leading to the fall of the previous social order. In addition, it has led to the rise of a new generation of independent beings who are fighting for direct high-quality future. This development makes them to have a feeling of not just fulfilling their socioeconomic role in the society, but also contemplating their future Secondly, Fromm tries to explain the way the people are Escaping freedom through his suggestions that people are successively attempting to lessen negative effects although expanded thoughts and behaviors provide them with security. He explains three forms of escaping freedom whereby he suggests that the dictatorial personality contains a sad and masochist element which gains control over the other people. Such control imposes order in the world. The ambiguity of human freedom is especially evident when making important life choices, for example, who we want to be and how we want to live our lives. Fromm holds that although people in advanced societies have been freed from the bonds of preindividualistic society, which gave them both security and limitations, they have not gained freedom in the positive sense of realizing their individual selves. That is, they have not found an outlet for the optimal expression of their intellectual, emotional, and social potential. We have freedom to direct our lives—from the details of daily life to the more crucial choices such as our careers. Karen Grover Duffy and Eastwood Atwater (2008). Psychology For Living: Adjustment, Growth, and Behavior Today (9 ed. ). Upper Saddle River, New Jersey: Pearson/Prentice Hall.

Monday, July 29, 2019

Discussion 9-12 Assignment Example | Topics and Well Written Essays - 250 words

Discussion 9-12 - Assignment Example This minimizes the chances of ending up with a procedure that will guarantee the identification of a specific suspect in a lineup (Joycelyn and John). A probable cause hearing is in my opinion a crucial element in determining whether the requirements for probable cause have been attained in situations whereby a suspect has been arrested by an officer of the law, without an official warrant for the suspect’s arrest. I believe that this process is necessary in order to protect individuals from being arrested without sufficient evidence to suggest their involvement in criminal activities or arrests based purely on bad faith. Strictly speaking, vindictive prosecution arises when charges levied on an individual are motivated by vengeance. This situation is considered a violation of the Due Process Clause as outlined in the Fourteenth Amendment. The defense can overcome vindictive prosecution by pointing out the lack of sufficient evidence to incriminate the defendant, the unfair selection of members of the grand jury, variance during trial, and the prosecutor’s misconduct as an advisor to the grand

Sunday, July 28, 2019

What is the Height of Human Happiness Essay Example | Topics and Well Written Essays - 1000 words

What is the Height of Human Happiness - Essay Example To do this, I had to ensure I had a strong concept of what both Aristotle and Augustine were saying and identify those ideas that caused me to react in some way, whether because I strongly agreed or strongly disagreed with what was being said. In the end, the words of these philosophers helped me better identify my own thoughts. Aristotle’s Parts of Animals chapter 5 identifies happiness as one of those â€Å"ungenerated, imperishable and eternal† things that are â€Å"excellent beyond compare and divine, but less accessible to knowledge† (656). Since it’s easier for us to understand the material things that are around us, most of us choose to remain focused on this lower level of thought most of the time. However, when contemplating nature, Aristotle says, we can often come across something that will inspire us to think into the upper plain. â€Å"For if some have no graces to charm the sense, yet even these, by disclosing to intellectual perception the artistic spirit that designed them, give immense pleasure to all who can trace links of causation, and are inclined to philosophy (656-657). These thoughts are what will bring us the highest form of happiness because they bring us into a closer comprehension of the creator just like studying the particular strokes and quirks of t he artist will often reveal much about the personality who created the painting. If we can attain the greatest happiness through this understanding or perception of the divine within the natural, then it follows that â€Å"we should venture on the study of every kind of animal without distaste; for each and all will reveal

Patriot Act Research Paper Example | Topics and Well Written Essays - 1500 words

Patriot Act - Research Paper Example The Department of Justice designed and developed the drafts for this new law. This legislation is intended to fortify the measures and reinforce the available tools to deal with domestic and international terrorism. It also provides a number of new techniques to the Central Intelligence Agency, Federal Bureau of Investigation and federal prosecutors (Jenks). Under these interventions, the US agencies can identify and prosecute terrorist networks at the national and international levels. Central to the US PATRIOT Act is its unique feature of streamlining communications between the different agencies addressing terrorism and terrorist activities. This Act has simplified the task of investigation and surveillance, by introducing less involved procedures. Funding for the victims of terrorist acts and the families of such victims has been substantially enhanced under the provisions of this exemplary Act. Moreover, it provides ample funds for reconstructing infrastructure and business that had been destroyed or damaged by terrorism (Fritscher). This Act has been sub – divided into 10 sections or titles. These titles consist of several sections that explain the provisions of that particular title. A concrete definition is provided in the titles and sections to the federal government. The aim of this delineation is to clarify the powers conferred upon the enforcement agencies, with regard to the investigation of terrorist activities. It is important to note that the provisions of the US PATRIOT Act also contain several checks and balances that are aimed at preventing the abuse of power (Fritscher). Argument 1 The USA PATRIOT Act establishes special scrutiny measures for foreign jurisdictions. Thus, enforcement officials can prosecute international terrorist organizations and foreign financial institutions. It also empowers them to deal with certain classes of international transactions and accounts, if these are suspected of being put to criminal use. This Act r equires all international financial service agencies to monitor their transactions and to report any instances of money laundering. The Act further strengthens measures to prevent the misuse of the US financial system for personal gains, by corrupt foreign officials (USA PATRIOT Act). In addition, it provides mechanisms to repatriate stolen assets to the country to which they belong. Prior to the enactment of the US PATRIOT Act, the law enforcement agencies of the US had found it very difficult to take direct action, in order to prevent acts of terrorism or to monitor terrorist activity in the country. It was believed in many quarters that substantial alterations had to be made to the existing laws, if the contemporary terrorist organizations were to be dealt with in a competent manner (Patriot Act 2001). These terrorist organizations, such as the notorious al Qaeda, were very well organized and had access to the highly sophisticated contemporary communications technology. The propo nents of increased domestic surveillance have rightly claimed that the harm caused by the possibility of breach of the rights of the US citizens was insignificant. This was in comparison to the immeasurable harm that terrorists could inflict upon the nation, by taking advantage of the absence of domestic surveillance. Such surveillance is indispensable if another terrorist attack of the

Saturday, July 27, 2019

B300 TMA02 Essay Example | Topics and Well Written Essays - 1750 words

B300 TMA02 - Essay Example Whereas the earlier playing field was politics, government and fiefdom, the current stage is one of business and industry. The new science of management is no different from the old art of governance Mintzberg (1998) has described that rational process of analysis and planning takes a backseat and hard bargaining is the ploy used by corporate elites for obtaining strategic and tactical advantages. It is exercise of raw power that moves and prevails on decisions. Indeed the icons of industry are becoming cult figures and are aggrandized as the new architects of strategy. These leaders and managers who engage in strategy are closely involved in directing resources towards organizational goals that they have set. They use innovative technologies and make impact on society and its norms. In an earlier article Mintzberg and Winters (1985) have described five kinds of strategies deployed by leaders. They have named their models as, emergent, intended, deliberate, realized and unrealized. It is logically explained that the emergent strategy is a response to an opportunity and is a highly localized event. The intended one is more rationalized and a result of specific situations that require specific planning. The deliberate strategy is an extension of intended ones but more broadly conceived as a process that will result in either creating new strategies or will be able to face new challenges. The realized strategy is the culmination of the final deliberate strategy and the unrealized is the one that emerges as a different strategy when meeting new challenges. In fact these five strategies as the spectrum that demonstrates the two extremes and what lies between them when strategies are planned and are useful to the extent that they show the intensity of the strategy evolution process. However the authors say that there are still several types of strategies that lie between these extremes. 1. The

Friday, July 26, 2019

Computer Law and Intellectual Property Essay Example | Topics and Well Written Essays - 3000 words

Computer Law and Intellectual Property - Essay Example Intellectual property law, a framework being used in science and arts for the protection of the rights of the owner/ inventor, can provide the appropriate scheme for the protection of rights of the owner/ inventor in the information technology (IT) sector. In accordance with Judge (2007, 301) ‘intellectual property law can serve as an autonomous source of liability for intellectual property owners’1. However, the protection of the owner of rights’ in the specific sector – as in all other scientific sectors – is related with specific terms. Regarding the protection provided to the owner of an IP right through the provision of a relevant license it has been supported in a relevant Court decision that ‘Lord Diplocks well-known statement in Allen & Hanburys v. Generics [1986] RPC 203 at 246: "A licence passes no proprietary interest in anything; it only makes an action lawful that would otherwise have been unlawful’2; in other words, a serie s of criteria need to be met in order for the state to intervene in a relevant dispute (ownership of rights) and provide the necessary protection to the owner. These criteria are clearly stated in the law developed in each country – always referring to the protection of the various aspects of intellectual property; however, it is also possible that rules of international organizations or bodies are applied – in European Union the Regulations published by the Union have to be applied by the National Courts but only under the terms that they have been verified by the authorized national bodies. In any case the intervention of the state or an international organization towards the protection of a specific IP right has to be appropriately justified. In accordance with the European Court of Justice ‘the lawfulness of a Community measure must be assessed on the basis of the matters of fact and of law existing at the time when the measure was adopted’

Thursday, July 25, 2019

Reflective paper on communication within groups Essay

Reflective paper on communication within groups - Essay Example eds emphasis in the whole ball game of business undertaking is to be effective yet useful at the same time, without making use of the resources in an abundant capacity. This means that resources stand as a problem in the wake of an organization trying to achieve its goal in the way of meeting its objectives. These objectives could both be short term as well as long term – both looking to stabilize the working capital of the organization and its different tenets. To be effective within a business communication setting, there is a need to have proper and sound policies when it comes to e-mail communication, cross cultural exchange and lastly correct usage of diversification within an organization. E-mails that are sent out in an organization need to be written and sent in a manner which could easily be read and understood by the right mix of audiences that work within an organization. This means that the language used should be readable and easy to interpret. Any organization wo uld dearly want to have employees who could make out from a variety of different Internet languages, which also brings to light the notion of understanding and comprehending the ‘net lingo’ – the mix of informal Internet language and the common, daily use terms like ‘hey’, ‘u’, ‘f9’ and so on. There are definitely some guidelines attached with the smooth interaction and transfer of cross-cultural issues but they are hard to come by and even harder to implement at the work place, more so if the employees are not that comfortable with the same. Cross cultural awareness is increased within the companies and its people through effective managers who can bridge the gap between them culturally and socially. It is adopted through extremely viable work styles, cultures and practices within the office work place. Productive relationships between employees result in a better understanding of the business in general and amongst the cross-cultural factions in general. A successful

Wednesday, July 24, 2019

Monetary Control Coursework Example | Topics and Well Written Essays - 250 words

Monetary Control - Coursework Example It is very interesting to note that a bank losses money when a loan is repaid. The currency is destroyed and disappears from the economy entirely. Open Market Operations are one of the primary tools that the Federal Reserve employs to accomplish its monetary policy objectives (Axilrod, n.d.). They entail the acquiring and selling of government securities. The Federal Reserve has no power to choose whom it engages in business activities. The primary dealers operate on a price basis to gain access to the open market operations. Open Market Operations facilitate the Federal Reserve to influence the supply the reserve balances in the banking system. The effect is on short-term interest rates to spread to other monetary policy targets (Axilrod, n.d.). Open Market Operations allow central banks the flexibility to manage the volume of financial operations on their initiative. The domestic trading desk of the Federal Bank of New York under the supervision of the Federal Open Market Committee conducts open market transactions (Axilrod, n.d.). The federal funds rate does respond to changes in demand for and supply of the reserves in the banking system. It, therefore, shows a good sign of the existence of credit in an

Tuesday, July 23, 2019

Research questions Assignment Example | Topics and Well Written Essays - 250 words - 3

Research questions - Assignment Example Social media is making people more introverted because it cuts of asynchronous communication. Considered a form of social media, social networking sites have altered the way people communicate, interact and respond, in particular reference to personal and professional relationships. Communication over the phone is considered more trivial than actual human interaction. This is beyond the comprehension as technology has truly taken over from all aspects, including doing easy tasks. Social media has overly taken an every human task and has automated it with a personalized tasks such as texting or tweeting someone. Social media has become a huge source of creating an introverted generation in which stion remains- has the Internet produce a thinking and analysis in children? Are We Losing Our Ability to Think Critically?, an excellent article written by Samuel Greengard certainly agrees with this phenomena. As a matter of fact, conducive research statistics indicate this to be a vital force as many children use GOOGLE as a search

Monday, July 22, 2019

Health Leads Essay Example for Free

Health Leads Essay As recently mentioned, there will be a health focus to a workshop on climate change in Melbourne this weekend that is being put on by the Green Institute. One of the speakers is Senator Richard Di Natale, the Greens health spokesperson, who writes below that we need to focus more on the underlying causes of poor health. On related themes, don’t miss this New York Times article which profiles an organisation working on the social causes of poor healt. Health Leads trains about 1000 volunteers each year to staff resource desks in the waiting rooms of hospital clinics or health centers in Baltimore, Boston, Chicago, New York, Providence, R. I., and Washington. At these sites, doctors now regularly â€Å"prescribe† a wide range of basic resources — like food assistance, housing improvements, or heating fuel subsidies — which the Health Leads volunteers â€Å"fill†, by applying their problem solving skills to identify resources anywhere they may be available. Health Leads was co-founded by a Harvard University student, Rebecca Onie, in 1996 and up until a year ago, she thought that the organisation’s biggest obstacle would be getting doctors to pay attention to patients’ social needs. But the organisation now gets so many referrals from doctors that it has waiting lists. According to the report, Health Leads offers a model of how to develop a workforce to systematically address the social causes of illness The real crisis in health Not many people give up a career in medicine to become a politician. However, I still have the same goal: the good health of Australians. Australia’s health care system isn’t bad. We spend less on health care than many other countries, about 9% of GDP (less than half of that spent in the USA), but most of us get access to high quality care when we need it. But we are also one of the most hospitalised nations in the world, with more overnight beds per capita than any other OECD country. And even with the relatively high rate of hospitalisation, 60 per cent of our population is overweight, half the teeth of Australians aged 35-44 have some decay and alcohol abuse is costing our economy billions each year and rising. Australia isn’t having a health crisis. We’re having a preventative health crisis. The cost of a hospital bed is considerable, but we’re failing to invest in measures that prevent people from needing that bed in the first place. Dental health is a prime example of the opportunity we have to transform our health system through better preventative measures. Currently, 650,000 Australians are on public dental care waiting lists, and dental admissions are the highest cause of acute preventable hospital admissions. Illness due to untreated dental disease is costing us dearly. Yet less than 20 per cent of dental care is currently funded by the Government, compared to nearly 80 per cent of general medical services. For alcohol abuse and obesity as well, there are many preventative measures we can take to reduce the enormous costs to our economy each year. In addition to publicly funded dental care, I will be working towards a phase-out of alcohol and junk-food advertising during sports broadcasts, a more rational alcohol taxation system and better food labelling regulations. It doesn’t take much imagination to see how a small investment in prevention can save us large costs in cure. And with greater preventative health measures, we have more opportunity to address the social inequalities in health in Australia. Health isn’t just a physical condition. If you have less income and less education, you are more likely to have poorer health. Beyond genetic make-up, behaviour and access to medical care, social inequality is still a strong determinant of health. This is especially acute when it comes to the health of Indigenous communities. Climate change is emerging as a major health issue, and once again, those who are more likely to suffer health problems due to climate change are those on the lower end of the socio-economic scale. During heatwaves and other extreme weather events, we have seen that the poor, the elderly and children are most affected. Already, our changing climate is creating a rise in vector-borne diseases, such as Dengue Fever, Malaria and Ross River Fever, and increasing rates of gastroenteritis will also take a heavier toll on the most vulnerable.

Motorcycle training Essay Example for Free

Motorcycle training Essay This training was developed by police officers for police officers. The information provided is meant to enhance officer knowledge and safety in the realm of motorcycle laws through enforcement and public education of those motor vehicle/motorcycle laws, and give officers the information to help reduce the number of motorcyclist killed or injured in traffic crashes. The International Association of Directors of Law Enforcement Standards and Training (IADLEST) would like to thank the National Highway Traffic Safety Administration for their help in making this training possible. Particular thanks go to Earl Hardy and William Cosby of NHTSA for their on-going guidance. We also must extend our thanks to the following individuals who participated in the curriculum development. Their knowledge and experience helped to define the content of the materials for the lesson modules and critical information was covered for law enforcement. The individuals who helped make this training a reality include the following: Mr. Richard Davis, Arkansas State Police; Lt. Jim Halvorsen, New York State Police; Lt. Michael Turcott, Washington State Police; and Mr. John Young, Texas Department of Public Safety. Special thanks to Inspector Patrick McManamon, Vermont Department of Motor Vehicles and Mr. Albert Liebno, Maryland Police Correctional Training Commissions for their feedback on improving the presentations. The information contained in this program by no means reflects the opinions of all the individuals listed. June F. Kelly, Project Manager, IADLEST. Assistant Director, Vermont Police Academy TITLE: Motorcycle Safety and Enforcement Training for LE (Law Enforcement) Lesson Purpose: To understand why the enforcement of motorcycle laws, support of national motorcycle safety enforcement efforts and best practices are critical to reduce motorcycle fatalities and injuries. Date Prepared: May 1, 2009 PURPOSE STATEMENT This training manual developed by IADLEST is intended to assist law enforcement in the enforcement of motorcycle laws. Its purpose is to share existing motorcycle laws knowledge, discuss motorcycle safety issues, the scope of problems involving enforcement of motorcycle laws, and present best practices in the realm of enforcement of motorcycle laws, sharing of safety practices for law enforcement, the motorcyclist and the public, prevention of motorcycle accidents and fill an existing gap in law enforcement training. The goal of this training is to have all police officers trained through their Police Academies or POST1 Programs. We propose to act on the knowledge gained in this course to promote â€Å"enforcement of motorcycle laws† and reduce the problem of unlicensed motorcyclists, motorcycle DUI, non- compliant helmets, and speed related crashes. P. O. S. T. is the acronym for Police Officer Standards and Training TITLE: Training for the Enforcement of Motorcycle Laws Opening Statement This training will look at situations unique to the enforcement of motorcycle laws such as the following: Why so many motorcycles injuries and fatalities and what can law enforcement do through public education and enforcement? Motorcycle Types and Characteristics Safety Laws Related to Equipment and Operation Motorcycle licensing and speeding issues Officer and Motorcyclist Safety Consider â€Å"distracted driver† issues and how critical it is to operating a motorcycle. Driver talking to passenger Cell phone use (yes, in a car and even on a motorcycle) Talking to another motorcyclist, riding two or three abreast Strategies for traffic stops Strategies to avoid pursuit situations Crash Investigation Detection of impaired motorcyclists Detection of non-compliant helmets Latest on enforcement public relations campaigns Specific course objectives. 1. Why this course? Explain national statistics bulleted on slide. 2. Review motorcycle laws related to critical areas. Equipment Licensing requirements Alcohol-related/impaired behavior of motorcyclists Speed Enforcement Helmets FMVSS 218 and what are the pending revisions 3. Officer Safety concerns Explain and share strategies for stopping motorcycles and Strategies to avoid pursuits. 4. Motorcycle Crash Investigation awareness First Responder Safety and Motorcyclist First Aid Pointers What are some motorcycle crash investigation pointers to consider for crash investigators? Does your state have standardized data gathering and reporting for motorcycle crashes? 5. Encourage motorcycle safety and education. National Statistics 2 Injuries Fatalities According to US DOT, Motorcycle fatalities have more than doubled since 1998, increasing 130 percent over a ten year period. Registration trends Motorcycles account for 3 percent of all registered vehicles; however motorcycle fatalities represent 13 percent of traffic fatalities in the United States. Unlicensed motorcycle drivers1 out 4 motorcycle riders (25%) involved in fatal crashes in 2008 were not properly licensed. DUI is a factor in fatalities Alcohol is a significant factor in far too many motorcycle fatal crashes. In 2008, 29 percent of all fatally injured motorcycle operators had BAC levels of . 08 or higher, and 43 percent of those killed in single-vehicle crashes were over . 08 BAC, and that number jumps to 64 percent on weekend nights. Helmet Use Nationally Helmet Laws from State to State   20 States, the District of Columbia, and Puerto Rico require helmet use by all;   Other States have â€Å"partial helmet† laws based on age or no laws requiring helmet use. Enforcement Issues   There is limited training on enforcement of motorcycle laws because most police academies across the country do not have courses on the topic or only provide brief coverage on motorcycle laws in their basic motor vehicle law classes.   Training on motorcycle law enforcement is often specialized and appeals to those that ride. Most law enforcement officers do not ride motorcycles so they do not know what to look for regarding motorcycle equipment, helmets and the laws. Motorcycle Risks Motorcyclists Are at Risk from Other Drivers. Drivers of passenger vehicles and all types of vehicles need to be alert of motorcycles. Motorcycles are small and may be difficult for drivers of other vehicles to see.   Motorcycles have a much smaller profile than other vehicles.   Due to the smaller profile it can be difficult to judge the speed and distance of an approaching motorcycle.   After a crash, the drivers of other vehicles involved often say they never saw the motorcyclist and were unable to respond in time.   In the event of a crash, a motorcyclist is much more vulnerable and in much greater danger physically than other vehicle occupants. In fact, â€Å"Per vehicle mile traveled in 2007, motorcyclists are about 37 times more likely than passenger car occupants to die in a traffic crash and 9 times more likely to be injured. † National Statistics Motorcyclist Deaths are Rising.   In 2008, motorcycle rider fatalities increased for the tenth straight year.   During 2008, 5,290 motorcyclists lost their lives in fatal highway crashes, an increase of 2 percent over the 5,174 motorcyclists killed in 2007.   Motorcycle riders were involved in more than one out of nine of all U. S. roadway fatalities. 47 percent of all fatalities in motorcycle crashes in 2008 involved another vehicle in addition to the motorcycle in the crash.   77 percent of all two-vehicle crashes involving a motorcycle were struck in the front with only 7 percent struck in the rear.   In 41 percent of the crashes involving a motorcycle and another type of vehicle, the other vehicle was turning left when the motorcycle was going straight, passing, or overtaking the vehicle.   In 2008, 35 percent of all motorcycle riders involved in fatal crashes were speeding. Law Enforcement. Law enforcement has a special contribution to make in the prevention of motorcycle crashes. Some of these contributions are simple and some are very difficult: dirt bikes in traffic are an obvious hazard; unlicensed motorcyclists are difficult to detect, and according to the Hurt study impaired motorcycle riders are far more difficult to detect than impaired automobile drivers. The increases involvement of the unlicensed rider in all crashes, and the impaired rider in fatal crashes, demands enforcement action, but legal requirements of due cause for a traffic stop may limit this action. These edited comments are a part of the Hurt Study released in 1981, which tried to research motorcycle crash cause factors and identify countermeasures to use in the idea of providing the basis of due cause for preliminary enforcement action and screening of traffic for unlicensed riders. One fundamental rider communication measure suggested in the study was enforcement action by ticketing for a for a traffic violation. The data of this research shows that driver improvement is vital to those motorcycle riders who have had traffic violations or crashes, and experience has shown that a special motorcycle traffic school is an effective alternative to the payment of a fine for a citation. Advantage should be made of this contact opportunity to require a special motorcycle traffic school for motorcycle riders with traffic citations so that critical information can be given to these likely crash candidates. The Hurt study was cited in many references about motorcycle crash cause studies and countermeasures over the years. This study is now 30 years old. A new study is currently under commission through the Motorcycle Safety Foundation to the Oklahoma Transportation Center for the â€Å"new Motorcycle Crash Causation Study†. The hope is that this study will shed new light on the causes of crashes and update the old data. HURT STUDY – Highlights Key Points Learned 75% M/C crashes involve another vehicle 2/3 of those crashes other vehicle failed to yield right of way to M/C Failure of motorist to recognize M/C is predominate cause of crash Crash configuration—M/C traveling straight other vehicle turning maneuver Riders 16 and 24 of age are over-represented in these crashes (96% male) 92% of the riders we self taught without any â€Å"formal† training 50% of fatal M/C riders had alcohol usage Motorcyclist had significant collision avoidance problems, i. e. , over/under braking, poor ability to counter steer and swerve, etc. Typically less than 2 seconds for motorcyclist to react Motorcycles equipped with fairings and windshields low crash involvement – maybe related to conspicuity (more frontal surface) High number of M/C riders had no M/C license , no license of any type or were suspended/revoked

Sunday, July 21, 2019

Development Of Autobiographical Memory Psychology Essay

Development Of Autobiographical Memory Psychology Essay Three Forms of Social Interaction in Early Life and the Development, Organisation and Maintenance of Autobiographical Memory. Autobiographical memories are those enduring memories of events and personal experiences which are drawn from in the construction of an individuals life story. The personal and social meanings attached to those memories provide us and those we relate our story to, with a sense of how we became who we are. The development of an inner autobiographical knowledge base begins with the onset of the cognitive self and social interaction plays an important role in shaping and maintaining our memories. This essay will describe three forms of social interaction and how these influence the development, organisation and maintenance of autobiographical memory early in life. The interaction forms described focus on gender development, personality development and distancing from the negative emotions of an event. There is debate in psychology over the timeframe in which autobiographical memories begin to develop. The sociolinguistic argument states that the acquisition of language is crucial to early life development of autobiographical memories which are created in the construction of our personal narrative (Fivush, Haden Reese, 2006). Proponents of the cognitive perspective however, have found empirical support for their argument that the development of the cognitive self, awareness of self as a separate individual, during the second year is of greater importance than the onset of language (Howe, Courage, Edison 2003). Howe et al. report the period of amnesia in infants ends with the ability to recognise oneself and self consciously touch a red spot surreptitiously placed on ones nose by an experimenter (2003). There is consensus however, that social interaction plays a vital role in the maintenance of memories and how these memories are recounted. Cross-cultural studies have shown that culturally driven styles of interaction lead children to create their story from culturally shaped memories. Investigation of American and Asian mother and child reminiscence reveal the promotion of independence and personal actualisation valued in American culture and interdependence and modesty valued in Asian culture occur during mother child interaction (Wang Brockmeier, 2002). Comparisons of Chinese and American student memories clearly demonstrate these culturally shaped practices influence how events are encoded into autobiographical memory. American students remember detailed events which emphasise the autonomous, assured self, while Chinese students are more likely to remember less detailed events with group orientation and personal humility (Wang Brockmeier, 2002). Research suggests that parent and care-giver reminiscence style and content aids the development of culturally determined gender norms, values and beliefs. Fivush (1994) found during observations that white middle class mothers tended to be more elaborative in their talk about personally relevant past with girls than boys, whose language skills where not developed enough to steer or influence the conversation. Greater adult reminiscence elaboration and encouragement to construct their own narrative aids a childs autobiographical recall and solidifies the memories (Fivush, Haden Reese, 2006). Further, mothers clearly distinguished between boys and girls when leading talk about the emotional content of events. Girls tended to be given the message that they should seek out an adult to resolve fear or sadness and were encouraged to find resolution to conflict within their own relationships. Talk with boys included more emphasis on independence and attribution and explanation of anger wi th less talk of resolution. These patterns suggest that western children are socialised to understand that anger is more tolerable in boys than girls, and girls have greater responsibility towards others feelings in relationships (Fivush, 1994). Studies with adults confirm that western women and men remember differently, women recall more events that are relationship focussed (Skowski, Gibbons, Vogl Walker, 2004). The research discussed suggests that gender identities are influenced in early social interaction and autobiographical memories will develop to reflect the gendered values of ones culture. Another form of reminiscence between adult and young child serves to reinforce desirable aspects of the childs developing personality and discourage less desirable aspects. Discussion of a childs memories builds self awareness but can illicit tension, for example disapproval in relation to an episode when the child was particularly stubborn. The tension lies between the childs ideal self (loveable) actual self (stubborn) and ought self (co-operative) (Conway Pleydell-Pearce, 2000). Conway and Pleydell-Pearce (2000) devised the Self Memory System to explain how autobiographical memory is organised in terms of the complex hierarchical goal structure of the working-self which interacts with the autobiographical knowledge base. The onset of self consciousness, the cognitive self is necessary for the organisation of memories (Howe et al., 2003). The working-self goals of a young child, i.e. to be loved and accepted, are motivated by needs such as, to increase positive affect and reduce n egative affect (Conway, Singer Tagini, 2004). Conway et al. (2004) suggest that self defining memories have the strength to incorporate personal scripts into enduring autobiographical knowledge. Scripts, for example stubborn behaviour, the associated emotion and outcome, become cues and link together related autobiographical memories into themes. If being loved and accepted is a childs goal the theme stubbornness, will activate relevant memories from cues in the situation and help the child predict if being stubborn in a context will elicit a loving parental response or the opposite. In this way memories are organised to be drawn on as tools to assess how plausible and reachable goals are (Conway et al., 2004). However memories are malleable and can become distorted across time and in interaction. Researchers have found that the organisation of autobiographical memories, linked together by themes activated by contextual cues, is the foundations of personality (Woike, Gershkovich, P iorkowski Polo, 1999). Reminiscence between care-giver and child can function to equip the child with the skill to step back from the negative affect associated with an original event. On the other hand adults will encourage children to savour the positive affect tagged to an event. A body of research has demonstrated that people generally experience the fading affect bias, where event positive affect is much stronger at recall than equivalent event negative affect (Ritchie, Skowronski, Wood, Walker, Vogl Gibbons, 2006). The more a memory is talked over the better the maintenance of the memory and the stronger the fading affect bias (Skowronski et. al, 2004). From approximately two and a half years children begin to understand reasoning and often becomes fixated on why questions. Once this questioning is realised care-givers can incorporate an understanding of why events happened in their reminiscence with the child. Reduction of negative affect is the result of conscious self-distancing from the affect a nd paying attention to why they feel negatively instead of focussing on what they experienced (Kross, Ayduk Mischel, 2005). Kross et al. (2005) found that negative affect does not fade if the individual uses a cognitive immersion strategy while reflecting on the unpleasant memory. Cognitive distancing from negative affect and savouring positive affect may be skills learned in childhood, and could be contributing to the fading affect bias in autobiographical memory found in adult populations. The persons life story begins to develop in early childhood with the development of the cognitive self. The specific construction of the story will be heavily influenced by adult led conversations shaped by the family and cultural values the child is born into. Life stories convey who we are, for example our beliefs about gender norms, and are built selectively from autobiographical memories. A person will be motivated by their current goals to emphasise aspects to of their history and personality through the reconstruction of the past that maximise positive affect in that particular context. Adult child reminiscence aids the organisation of these memories which are linked together by themes and activated by cues in the environment. Adults also have the capacity to teach children to enjoy the positive feelings linked to memories and to distance themselves from negative emotion attached to memory by stepping back and asking why an event is unpleasant.

Saturday, July 20, 2019

Mary Rowlandson :: essays research papers

History Mary Rowlandson was an Indian captive, and also an American writer. She was born in England approximately 1637-1638. She immigrated to Lancaster, Massachusetts with her parents. Joseph Rowlandson became a minister in 1654 and two years later he married Mary. They together had four children, one whom died as an infant, but the others were Joseph, Mary, and Sarah. On February 20, 1676, Mary and her three children were taken captive in their home during a raid of the Native Americans uprising known as King Philip’s War along with 23 other people. Her children were the ages 14, 10 and 6. Sarah was 6; she died in captivity due to her wounds. She also lost her sister, brother-in-law, nieces and nephews. Of the 23 people who were captured in the raid, thirteen of them were Rowlandson family members. Mary was sold as a slave and her two children went to other masters. Mary Rowlandson was ransomed at ₤20 just three months after she was captured. She was returned to Princeton, Massachusetts on May 2, 1676. Soon after that, her two surviving children were returned. Joseph Rowlandson died in 1691 at the age of forty-seven. It was said that Mary died shortly after her husband’s death but come to find out just nine months after the death of her husband, Mary married Connecticut leader, Capt. Samuel Talcott. There were no more known details of her life except for a court testimony in 1707. Mary White Rowlandson Talcott died at the age of seventy-three on January 5, 1711. Works   Ã‚  Ã‚  Ã‚  Ã‚  The narrative that Rowlandson wrote was originally titled â€Å"The Sovereignty & Goodness of God, Together with the Faithfulness of His Promise Displayed: Being a Narrative of the Captivity and Restauration of Mrs. Mary Rowlandson Commended by her to all that Desire to Know the Lord’s Doings to, and Dealings with Her. Especially to her Dear Children and Relations.† In 1682, the title was dropped and republished the narrative under the title â€Å"Narrative of the Captivity and Restoration of Mrs. Mary Rowlandson† which is best known as today. This book is separated into â€Å"removes.† The first three â€Å"removes† focus on her desperate efforts to care for her dying daughter. The rest of the â€Å"removes† focus on the difficulties she faced while being kidnapped and held captive.

The Dangers of Censorship in High School Essay -- Argumentative Persua

The Dangers of Censorship in High School Every day well meaning parents, concerned members of society, and Christian activist groups across the country fight to censor the literature that is being taught in high school classrooms. The word censorship carries all types of implications and angles; it involve s a denial of an author's right to guaranteed freedoms of expression. However, as it relates to education, this issue goes a great deal deeper than the standard First Amendment argument. In attempting to ban certain types of literature from the classroom, censors are taking away the rights of teachers to prepare students for a reality that their parents do not seem to think will ever affect them. They likewise deny students the chance to learn how to rationally make their own decisions and instead try to keep that control for themselves. Censorship is preventing intelligent, thoughtful teachers from pushing students to reach past what is just on the page. Whatever their motives may be, those who seek to repress the use of certain materials are doing more harm than good. Those who actively fight to censor, ban, or restrict the kinds of literature that can be taught in America's classrooms are convinced that anyone who truly believes pornography and obscenity are problems must be in favor of censorship. Kristol (1972) points out that students are being corrupted by books and that anyone who doubts this need only look at the lives of the teachers who oppose him to find adequate proof of the damage they do. He finds that it is the responsibility of the educated in society to regulate censorship, but that these are the very people who are convinced that what is being taught by sensitive educators is indeed appropriate and ev... ...our schools--Censorship of classroom books in the last ten years. English Journal, 86 (2), 21-23. Gardner, R. (1997). A new fashioned book burning. English Journal, 86 (2), 63-64. Greenbaum, V. (1997). Censorship and the myth of appropriateness: Reflections on teaching reading in high school. English Journal, 86 (2), 16-19. Kochman, S. M. (1997). What happens when a high school censors. English Journal 86 (2), 58-60. Kristol, I. (1972). Pornography, obscenity, and the case for censorship. Current issues and enduring questions. (1993). Boston: St. Martin's Press. Lacks, C. (1997). The teacher's nightmare: Getting fired for good teaching. English Journal, 86 (2), 29-32. Rossuck, J. (1997). Banned Books: A study of censorship. English Journal, 86 (2), 67-69. Suhor, C. (1997). Censorship--When things get hazy. English Journal, 86 (2), 26-27.

Friday, July 19, 2019

Of Course Theyre Worth It :: Sports Athletics Texas Essays

Of Course They're Worth It The year 2004 promises to be exciting for sports fans and sports figures alike! Let's look at the state of Texas for instance: sports fans in Houston have the opportunity to enjoy professional sports' greatest show, the Super Bowl, in February, and then the Major League Baseball All-Star Game in July. Sports fans in San Antonio will welcome back their NBA Champion Spurs, and fans in Dallas will most likely be filling the seats of Texas Stadium to cheer on America's Team once again. For the athletes who call Texas home, 2004 might not be as exciting as it is lucrative. Up the middle, the Texas Rangers organization will pay nearly $30 million for sub-par defense and a combined .250 batting average, and $21 million alone is wrapped up in one man, Alex Rodriguez. Despite being the fourth best team in the Western Division year after year, Mark Cuban's Dallas Mavericks have the highest payroll in the league with four players making over $10 million in 2004. I guess you don't have to be from Texas to make bank as a professional athlete, though. Those guys on the hard-wood are doing okay I suppose. Orlando Magic shooting guard Tracy McGrady will "earn" about $13.5 million in 2004. Jason Kidd of the New Jersey Nets will make close to $17.5 million while Pacer center Jermaine O'Neal will rake in about $18 million in 2004. Am I the only one who thinks this is ridiculous? If that isn't enough, just take a look at baseball. Guys like Shawn Green, Pedro Martinez, and Carlos Delgado will all make close to $20 million each in 2004. Is this fair? Do these guys really deserve that kind of money? Does it make sense that a teacher, someone who shapes the lives of so many other people, makes around $40 thousand a year while these guys make that in about three and a half innings of play or a few trips up and down the court? From a purely ethical standpoint, I think it's safe to say that professional athletes are not worth the millions of dollars they get paid each season, no matter how many points they score a game, how many boards they pull a night, or how many home runs they hit a season. However, from a purely economic standpoint, it's hard to argue that professional athletes who generate billions of dollars a year in revenue for their respective cities aren't deserving of that kind of money. Of Course They're Worth It :: Sports Athletics Texas Essays Of Course They're Worth It The year 2004 promises to be exciting for sports fans and sports figures alike! Let's look at the state of Texas for instance: sports fans in Houston have the opportunity to enjoy professional sports' greatest show, the Super Bowl, in February, and then the Major League Baseball All-Star Game in July. Sports fans in San Antonio will welcome back their NBA Champion Spurs, and fans in Dallas will most likely be filling the seats of Texas Stadium to cheer on America's Team once again. For the athletes who call Texas home, 2004 might not be as exciting as it is lucrative. Up the middle, the Texas Rangers organization will pay nearly $30 million for sub-par defense and a combined .250 batting average, and $21 million alone is wrapped up in one man, Alex Rodriguez. Despite being the fourth best team in the Western Division year after year, Mark Cuban's Dallas Mavericks have the highest payroll in the league with four players making over $10 million in 2004. I guess you don't have to be from Texas to make bank as a professional athlete, though. Those guys on the hard-wood are doing okay I suppose. Orlando Magic shooting guard Tracy McGrady will "earn" about $13.5 million in 2004. Jason Kidd of the New Jersey Nets will make close to $17.5 million while Pacer center Jermaine O'Neal will rake in about $18 million in 2004. Am I the only one who thinks this is ridiculous? If that isn't enough, just take a look at baseball. Guys like Shawn Green, Pedro Martinez, and Carlos Delgado will all make close to $20 million each in 2004. Is this fair? Do these guys really deserve that kind of money? Does it make sense that a teacher, someone who shapes the lives of so many other people, makes around $40 thousand a year while these guys make that in about three and a half innings of play or a few trips up and down the court? From a purely ethical standpoint, I think it's safe to say that professional athletes are not worth the millions of dollars they get paid each season, no matter how many points they score a game, how many boards they pull a night, or how many home runs they hit a season. However, from a purely economic standpoint, it's hard to argue that professional athletes who generate billions of dollars a year in revenue for their respective cities aren't deserving of that kind of money.

Thursday, July 18, 2019

Marriage and New Brand-name Establishments

– What a surprise to see you here. How many ages, since we’ve last seen, what’s new? – Oh, a lot of things. We’ve moved to another city, it’s much more comfortable to live in a city, not in countryside. It’s faster to get to the job, there are much more amusements and children are enraptured with their new school! – As for me, I don’t agree with you that live in the city is much easier, it’s healthier to live in the countryside, and, besides, what happened to you? I remember, that you had told, that you’ll never move to another place. We were all delighted about our city after graduation.By the way it has changed much. – You see, life moves fast, so I try to be in the swim. Now I think it’s time to move in the cities, it’s much more interesting there, much more employment prospects. And how are you? – I have left in our town after graduation. My life has changed a lot. We were gra duated as lawyers, but then I realized that law is not something for me, so I became a designer. – Oh, dear, what you are talking about? Are there any other women who would graduate from university of law and become a designer? Oh, well, you’ve always amazed me with your decisions.So, I see you’ve got married as well. – Yes, do you remember Harry? Our group mate? He is my husband. – Oh, what a surprise, my congratulations! Is he is still working as a legal assistant? – No, he is a court-appointed attorney. He used to work hard, finally he got this high position, I’m so proud of him. – You seem to have a very happy family life. I have never thought that you would become such a nice and adorable wife, you used to tell, that you’re going to take up the world as the best lawyer the earth ever seen and now you tell me, that you’re married and proud of your husband making your career. I do, I used to work as attorney as well, but I have left the job, because it’s very difficult for me to combine job and family. Now I am making some money on the side being a designer for one of those new brand-name establishments in our town. For me it’s very important to be a good wife, and, by the way, we’re waiting a baby. – Are you serious? Such a great piece of news! My congratulations. And as for me, I’ve got divorced. My husband didn’t like that I’m working so much, it was the time, when I was coming up to the world, I didn’t like the idea to risk with my career for living with him, so it was the end. But I know that you have a wonderful daughter, how old is she? – She is nine. We’ve got divorced after her birth. It was a good experience for me. I will not marry anyone, who’s going to teach me how to live. – You sound very independent. Are you really happy being single, I mean are you really sure of that kind, that happiness is when you’re making up your career and there’s no man in your life, who would take care of you? – Oh no, I just don’t want to live with somebody, who thinks, that my opinion is not that important as his.As for family, I hope to meet somebody, a true love, you see, and I feel, that this moment is quite near. – You’re right, and I’m sure, you’ll meet it very soon. Do you remember Patrick? – Oh yes, that boy from our group, that I used to like so much. – He was quite interested, when he heard that you’re coming to our city and he wants to see you. What do you think about going to an alumni reunion this evening? – I’d love to! I’ll be there. – Ok, see ya there, I’ll wait you in the hall at 6 pm – Ok)

Wednesday, July 17, 2019

Peace Journalism Is Incompatible with Achieving the Journalistic Ideal of Objectivity

In the media world we observe that the framing of narratives in impinges gips a significant role in politics and in lives of regular people. in that respect is a certain manipulation on the presentation of state of fight and peace in the media. Main question is what media ought to do and what they feces do. One of the alternatives is public security crudes program media. This paper pass oning analyse it in the light of the journalistic ideal of objectivity.George Or rise wrote that hi floor is written by the winners, and that at that place is no univers all in all(a)y authentic answer just beca accustom it is true in each case thither is a great number of in congenial answers and they assay to be adopted (Orwell, 1944). This tale tolerate be understood that at that place is no tar ticktock uprightness. Maybe especially when it comes to conflicts in that location is no objectivity. N superstar the less, this essay will look at the objectivity as a realizable utilization, mentioning some(a) scholars that check this view.On one cash in ones chips arguments cover that pause news media is objective will be specifyn, and on the sore(prenominal) extend to arguments opposing this arguing will be presented. As the propaganda model is essential for brain objectivity in the journalistic radiation diagram, one section will be devoted(p) to short analysis of Herman and Chomskys theory. besides first definition of peace and contend journalism will be introduced, and a nonion of objectivity examined. mollification newsworthiness show media vs. contend journalism public security Journalists pack that conflicts rat buoy be exacerbated or ameliorated with the use of media.Lynch and McGoldrick manage that a typic practice of contemporary journalists is fight Journalism. correspond to them such expression of theme exacerbates conflicts, for that reason, they propose a revolutionary alternative to fight Journalism. In orde r to stop ferocity journalists need to make innovations in the direction they comprehend conflicts. One can want if such woo is objective, but they gestate that their approach is an answer to how to be a humane beholder- stopicipant in un-humane context (McGoldrick & Lynch, 2000). fight Journalism is a practice of close journalists who focus on twain sides of conflict. normally in such insurance report one side wins and the another(prenominal) loses, there is no space for complex relations with me very an(prenominal) parties heterogeneous. fight Journalists atomic number 18 occupied with violence. They elect one side of the conflict to be a victim and the other to be a villain (dualism). What is more than(prenominal), the reports argon ground on official sources, and that makes them highly nonreversible their alternative is on the other overturn non dependent on official sources, hence, it is objective.Media according to some scholars atomic number 18 rel ying on both political and economic elites (see the Propaganda Model), however, too favorable and cultural particularors contribute to the modality conflicts be reported. Especially to the domination of war journalism ingest those promoters contributed a lot. commonplace practice is, however, non-critical reporting of official versions of casings. In the eyes of open media generally count to be more reli up to(p) than politicians. For this reason, they atomic number 18 often used by elites to platform the official messages, which be not of necessity objective.According to the critics of fight Journalism, medias reporting is more virtually multitude leading than the people affect in conflict. This is the principal(prenominal) point made by Annabel McGoldrick and Jake Lynch, who argue that non-critical reporting of official sources is often rewarded by military sources. counterinsurgency Journalism on the other hand analyses conflict including balance, legality a nd truth in reporting. Again, it is therefrom more objective than War Journalism. War Journalism is the dominant discourse and it tries to be an objective form of reporting conflicts.It focuses on wild responses to conflict and undervalues non- raging ones. McGoldrick and Lynch recognise troika conventions within War Journalism. Two of them live already been mentioned earlier. Those thre conventions atomic number 18 a prepossession in favour of official sources, a preconceived opinion in favour of event over process and a slash in favour of dualism in reporting conflicts. Because of objectivity in War Journalism, we call for little about change agents and peace-building initiatives, at least comp ard with official sources who take most(prenominal) part of conflict coverage.How we understand conflicts is depending on choices made in newsroom. In War Journalism it is safer to stick to events and report what has interpreted place. That is why most common practice is to report on events and not on processes. Dualism may seem to appear to the public as common palpate, it is a key part of objectivity, however, it is a key section of War Journalism as well, and therefore, relaxation Journalists oppose it. Hearing both sides is in occurrence bad practice and can be a proof of escape of journalistic skills. In this short introduction, it is in sight that at the first sight War Journalism is raditionally said to be more objective than slumber Journalism, however, counterinsurgency Journalists lay aver that their practice is more objective. Their new way of reporting has an important fascinate on the consultation and their understanding of conflicts. Peace Journalists approach to the coverage of conflict connotes viewing compassion and understanding. It sets peoples sights on suffering, however, emphasizes peace initiatives at the equal date. It is not glorifying one side while castigating the other it shows falsehood on both sides. In this sen se it is objective.War Journalism on the other hand, presents conflict as a battle betwixt the good and the bad, where the head is either victory or defeat. exploitation non-violent perspective, explaining the background of the conflict, giving a exemplification to all parties should be a new practice according to the peace researchers. The tangency between media and military has undergone some changes, and it seems that journalists drive home only two choices. One is to report official statements and be part of military propaganda, for example embedded journalism, or the trice choice is to beat doubtful observer who struggles to explain the events that model lives of nations. objectiveness objectiveness is a cornerstone of the professional political orientation of journalists in liberal democracies (Lichtenberg, 1996). What is problematic with objectivity is that in fact it only fork ups a resemblance to the real course of events. It makes an audience passive they are organism served the news without a profound analysis or explanation. Giving just both sides of the story may be a undertake that a journalist has not make a proper work with the case. When formation notion of objectivity in this way, Peace Journalism would not be congruous with achieving it.Defining objectivity is not an free t beseech, though. Understanding objectivity as dis wager is wrong as it is utopian ideal. For example, newspapers endlessly need to take a sales booth when they decide what stories to feature in their editions, the same when broadcasters choose what stories to cover, whom they interview etc. objectiveness is not impartiality or fairness or balance. Objectivity is based on facts or read, not feelings or opinions. It requires evidence and verification more than attempt to creation neutral (Sambrook, 2004). Hence, we may say that Peace Journalism can be objective. implicit in(p) question one needs to ask is, if there is any such occasion as truth. Do facts in truth prove anything? Lichtenberg writes that our most aboriginal interest in objectivity is an interest in truth (1996, p. 227). Journalists withstand their biases, hence, it seems that in fact ideal of objectivity is not possible to achieve. It is impractical to include all perspectives, as well as it is impossible to reject ones bias ( chime, 1997 Lichtenberg, 1996). Journalists need to ac beledge their unfairness, so that they can fight it and realize what the accepted narratives are.However, if there is possible bias, it means that there should be unbias possible as well. To deny that objectivity is possible would mean that there is any way of getting at the truth (Lichtenberg, 1996). Propaganda model Problem with objectivity is that a notion of objectivity favours official statements and viewpoints of governments and mightily players, equivalent corporations. Before further analysing of Peace Journalism in terms of objectivity, it is of import to introduce the c onceptual framework, which shows how media institutions work nowadays.Christiane Amanpour claims that media are getting too close to show business (1996). This claim finds confirmation in the theory of Herman and Chomsky. Herman and Chomskys Propaganda Model of the media consists of a dodge where the government and dominant players are able to broadcast their message to the public and ascertain what is becoming a news. This is possible in an American media landscape, because of money and power, according to the two scholars. The factors of money and power filter the news depending if the news is appropriate for the media they can get to the public one that is opposing is left wing aside.In Herman and Chomskys model there is no space for possibility of objectivity, though. In Manufacturing Consent they mention worthy and contemptible victims. With worthy victims they mean casualties that are harmed in enemy state, there is often coverage of worthy victims, because their sufferi ng is crucial for US case. Those that are abused, but not mentioned in media coverage are unworthy victims. measurement of worthy/unworthy victims is one of the examples how media report conflicts. Media are subordinated to political as well as economic powers, according to the Propaganda Model.Herman and Chomskys theory assumes that there are fiver filters that make link between government activity powers and media. First one is the nature of media ownership, second, advertizement and its influence on media, third is the fact that media rely on the governmental, business and involved partial sources (for example, so called experts), fourth factor is what they call fear of flak a constant air pressure from media institutions that you as a broadcaster may be criticised, and uttermost(a) factor is national religion or anti-communism, later re-phrased into ideological convergence war on terror (Herman & Chomsky, 1988).This theory is corroborate by many practitioners. Martin Be ll claims that screens are the filters. The programme editors seem to know how it is being a war correspondent, and they think that they withdraw been there (Bell, 1997). Conflict coverage is influence according to their view or perception of reality. It is therefore not objective. Peace Journalism vs. Objectivity Peace Journalism in a way can be called journalism of attachment it disregards objectivity to some extent. In journalism of attachment media are embedded in international affairs. They play a part in reproducing inequalities between nations.But maybe journalism does not have to be objective? The statement that the news holds a mirror up to nature is untrue, because mirror does not come across the image, it does not change what it reflects, while picture image does (Bell, 1997). This means that the media are right and have a direct pitch, this effect can be called CNN effect, BBC effect or Al-Jazeera effect. Irrespectively of name, this effect assumes that new types of broadcasting are capable of changing policies. News is not only global/international, but excessively immediate or live, and most significantly continuous.US ambassador for UN said that CNN should become the 16th member of the UN Security Council (Amanpour, 1996). eyesight the sea of blood on the previous pages and in TV news reports increases the pressure on political elites to do something about the conflict, as seen in case of for example Bosnia or Rwanda. Amanpour compares the role and influence of media on the society to a brain mathematical process it is about feeding the brains. However, such statement does not take into account that media are controlled by professional values and organizational instructions that do not give journalists so much freedom to influence the masses to full extent.Interestingly, it is mostly politicians that claim that CNN effect has a huge influence of policy-making. They believe there is a inviolate CNN effect, therefore, they act as if it did. Journalists on the other hand have mixed opinions. The homecoming of objectivity is complex. According to Sambrook objective approach is facts, evidence, verification, independence and transparency (2004), hence, peace journalism is incompatible with achieving objectivity, because it is people-oriented, truth-oriented and solution-oriented, it may be therefore selective in the coverage.War Journalism is biased in that way that it favours violence, Peace Journalism on the other hand avoids bias, because it does not give so much importance to violence or violent parties in conflicts. Then, to some extent it is possible to say that Peace Journalism is compatible with achieving the journalistic ideal of objectivity. As of charitable to its audience, Peace Journalism promotes peace and social justice, elements that are values in the redbrick society. Interesting change in the reporting that has happened last decades is the fact that the cycle of news is 24 hour long, and the s peed is crucial when it comes to breaking stories.Because of that it is impossible to devote metre to report events objectively. Would that mean that no journalism can be in fact objective? In general Peace Journalism is more objective than War Journalism. It focuses on positive developments in peace-making and peace-building initiatives. It includes both elites and non-elites. Peace Journalism is objective, because it is focused on exposing untruths on all sides. Amanpour says that objectivity in war is important. The practice should give all sides a fair hearing, but it does not mean that journalists should treat all sides equally.Objectivity must go together with morality. Conclusions George Orwell in his essay Historical truth from 1944 makes an kindle point that Encyclopaedia Britannica could collect data on the campaigns during The First cosmea War also from German sources, because data like casualty figures was neutral and unbiased. At the time when the essay was publishe d Orwell claims that, such practice would not be possible, because Nazi and non-Nazi versions of World War II were so several(predicate) from one another (Orwell, 1944).However, how Orwell puts it there is some apprehend () that the liberal habit of listen, which thinks of truth as something outside yourself, something to be discovered, and not as something you can make up as you go along, will survive. Martin Bell in TV news How outlying(prenominal) should we go? wished to be called a Peace Correspondent, however, according to the reporter unfortunately there is no such thing, like Peace Correspondent. Bell writes that sometimes it seemed to him that as a humankind we learned nothing and bury everything (Bell, 1997).He claims that although there is a new element television we are not learning much from conflicts and still are revisiting history. Yet, the way of reporting wars has changed. First of all, there are TV and satellite dishes, a technological factor. Second change is a shift of approach. Just like confabulation technology, peoples attitudes also have changed. Before it was objective and necessary for journalists to gentle distanced and detached, nowadays the practice common in media is what Bell calls bystanders journalism. It is concerned with circumstances of conflict more than with people.But for Bell objectivity is a slogan, an illusion impossible to achieve. He says when I report from the war zones, or anywhere else, I do so with all the fairness and impartiality I can muster, and a scrupulous assistance to the facts, but using my eyes and ears and mind and accumulated experience, which are surely the very essence of the subjective. Journalism of attachments is a journalism that cares and knows, as Bell puts it. It assumes that journalists are part of the world, so they can be involved in the events they report. The journalist being a neutral observer and witness is a myth (Bell, 1997).Does it mean that Peace Journalists are not obje ctive then? regular screens are the filters. The programme editors seem to know how it was being war correspondent, and they think that they have been there. It is a time to be passionate and a time to be dispassionate. It is barely a matter of common sense (Bell, 1997). Then, it can be said that Peace Journalism does not necessarily mean subjective reporting. Peace Journalists are not selective in their reporting, so although it is ambiguous if it can be called objectivity, Peace Journalism to high extent is compatible with achieving the journalistic ideal of objectivity.